The Edward R. Murrow College of Communication

The Edward R. Murrow College of Communication logo.

Murrow programs

Integrated Strategic Communication

A solid grounding for a career in public relations, advertising, event promotion and management, social media or corporate communication.

Minor in Communication

Enhance your abilities in written and oral communications skills, ability to work in groups and teams, interpersonal skills, and planning and problem-solving abilities.

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Learning outcomes

With a Bachelor of Arts in Integrated Strategic Communication from WSU Vancouver, you will:

  • Learn principles and skills that are highly sought after by companies hiring the next generation of communication professionals.
  • Learn how to use communication tools to build mutually beneficial long-term relationships between organizations and their publics.
  • Know how to put your knowledge to use in preparing media plans, writing advertising strategy and copy, and planning and executing complete campaigns.